Maximising Additional Sales Opportunities

Maximising Additional Sales Opportunities (Module 20)

Most salespeople do not understand the value an add-on or an up-sell has in a transaction once the business has surpassed its “monthly breakeven point”. Often, we don’t need more customers; we just need more from each customer. In other words, we want a “bigger share of the customer’s wallet”. This module is about the many different ways to maximise additional sales opportunities.

Upon completion the students will be able to:

Understand the various ways of maximizing sales opportunities
– Upselling
– Add-on selling
– Clipboard Selling
– “By the Way” Selling
– Match Selling
– Focus Selling
– Cross Selling
– Down Selling

Complete an example that proves they understand how to utilize all these methods for creating additional sales