Launching Your Be Seen Program
Launching Your Be Seen Program (Module 16)
“No amount of advertising will substitute for EXPERIENCING THE REAL THING – that’s why “word of mouth” advertising is so powerful.”
The objective of the BE SEEN programme is to have clients, potential clients and the market in general have an experience with you through meeting you, seeing you, reading about you and hearing about you. An effective positive BE SEEN programme can give you dominion over a market place. That is when the business starts coming to you and you don’t have to chase after clients the whole time. The content includes the “how to’s” of writing articles, books, newsletters etc. in addition, tactics for identifying key people who have influence and are respected by your target market and setting up a win/win “be seen” programme through association with that person are thoroughly covered. How to capitalise and influence strategic alliances. Being a spokesperson and an expert. Winning personal awards and community recognition. Taking a newsworthy approach to maximising your relationships and marketing tactics.